Home Place, IN: Branding + Illustration
Yard & Co. is working with the City of Carmel, IN to create a development plan for the neighborhood of Home Place in a way that fosters community growth and preserves Home Place’s unique character. As a part of the Yard & Co. team, I created illustrations and pieces of the visual identity that will help shape Home Place’s story throughout this season of growth.
Contributors:
Audra Frieden: Brand Design, Illustration
Landon Ferguson: Lead Brand Design
Daniella Beltran & Joe Nickol: Community Plan Design
Olga Handal: Initial Modeling of the site
Brand - Logos
Brand - Illustrations
The illustrated brand icons represent key businesses, activities, and landmarks that make up the fabric of Home Place.
Illustrated Map
To get Home Place neighbors excited and involved during the community engagement process, this illustrated map shows a preview of what the phases of the upcoming development plan could look like in their neighborhood.
Brand in action at Community Engagement Events
